It is a small family business working with fur since 1979.Human hands have worked with natural fur since the dawn of mankind. The European furriers of today remain dedicated to skillful craftsmanship handed over from master to apprentice, or from one generation to the next within the family. This dedication to human skills and quality makes the furrier craftsmanship a role model for sustainability. Natural fur garments have inherent sustainability qualities because consumers value products of excellent craftsmanship more. When products get new life through repairing or remodelling, the emotional tie between the consumer and the product becomes even stronger. Design for longevity, reduction of waste and re-use of materials are key components if fashion is to become sustainable.
Repair, re-use and remodelling are characteristics of fur garments. Extended use of products is a key to better sustainability, and fur consumers have easy access to furrier workshops scattered across Europe. On the other hand, mass-produced fashion clothing is basically never repaired, but rather thrown out and replaced with something new.
Waste reduction, longevity and re-use are the basic solutions for environmental sustainability, and no other textile fits the bill as perfectly as natural fur. Fur garments are used for an extraordinarily long time, and it is common practice to redesign and use garments of natural fur. In itself natural fur is a renewable resource that never runs out, but will biodegrade and enter nature's own biological cycle. Natural fur is the slow fashion alternative to modern day's 'buy and throw away' culture, and a good choice for fashion consumers concerned with sustainability.
Repair, re-use and remodelling are characteristics of fur garments. Extended use of products is a key to better sustainability, and fur consumers have easy access to furrier workshops scattered across Europe. On the other hand, mass-produced fashion clothing is basically never repaired, but rather thrown out and replaced with something new.
Waste reduction, longevity and re-use are the basic solutions for environmental sustainability, and no other textile fits the bill as perfectly as natural fur. Fur garments are used for an extraordinarily long time, and it is common practice to redesign and use garments of natural fur. In itself natural fur is a renewable resource that never runs out, but will biodegrade and enter nature's own biological cycle. Natural fur is the slow fashion alternative to modern day's 'buy and throw away' culture, and a good choice for fashion consumers concerned with sustainability.